Blogging is not a very easy job. There’s a ton of things that bloggers have to do when running their websites and writing content.
They have to do proper research, optimize the content for SEO and readability, add graphics and whatnot.
These types of tasks are not very easily done on one’s own. That’s why bloggers have to use various tools in order to make sure that they stay on top of everything.
In this post, we are going to be looking at 9 free SEO tools that bloggers can use in 2022 to get help in the different tasks they have to perform.
Let’s begin.
Table of Contents
9 Free SEO Tools for Bloggers in 2022
1. Google Analytics
A lot of SEO is just about monitoring stuff. If you are a rookie, this is something to live by.
When you are running a site, you have to check different metrics and statistics related to your site’s performance. You have to keep an eye on the traffic, the bounce rate, session duration and a host of other things in order to determine how online users are interacting with your website.
For these types of monitoring purposes, Google Analytics is a great tool.
With Google Analytics, you can find metrics related to your website such as:
- Bounce rate
- Sessions
- Pages per session
- Average session duration
- Page views
Apart from all these, there are a ton of other metrics that Google Analytics can provide. The ones listed above are just for giving an idea.
For bloggers who don’t have the money to spend on paid software like Ahrefs and Moz, Google Analytics is a great alternative that can be used to monitor website performance. It’s free to use and it can be used by anyone after a brief set-up process.
2. Ubersuggest
Before we get to discuss the tools that can help bloggers in the actual blogging process (i.e., the whole writing and optimization procedures), let’s look at one more tool that can be used for getting useful metrics about website performance…and that is the Website Traffic Checker by Ubersuggest.
Mind you, Ubersuggest is not purely a free service. It does come with a paid version. However, you can get limited access to the traffic overview section for free.
In the traffic overview menu, here are some metrics that you can find:
- Organic keywords
- Organic monthly traffic
- Domain authority
- Number of backlinks
As we said earlier, these types of metrics can help bloggers understand the performance of their website. If any decline in the performance is detected, then bloggers can immediately take action to fix the issues.
This is why these types of tools are necessary for SEO.
In the free version of Ubersuggest, there are 3 daily searches that you can use.
3. HubSpot
Yes, yes, we know. A blog idea generator isn’t really an SEO tool, now is it?
But, here’s the thing.
From the purely technical point of view, the tools that can be defined as ‘SEO tools’ are only the ones that can directly help users in their SEO campaign. This would include platforms like Ahrefs, SEMrush, Ubersuggest and so on.
However, bloggers have to do a lot more than just data-finding and performance monitoring. They have to make sure that the content they create is optimized for SEO. And to do that, the first thing they have to do is to create some outstanding and engaging titles.
That is where blog idea generators come in.
Blog idea generators can be very helpful for bloggers as they can help in creating titles for blog posts and articles. Instead of spending time in brainstorming, bloggers can use these tools to instantly get ideas on which they can write.
The Blog Idea Generator by HubSpot is a very good tool for this purpose since it is free and it requires no sign up or registration to be used. You can simply visit the page, enter your keyword and get titles instantly.
Here’s how this tool works.
- First off, you have to navigate to the tool page by searching it up on Google.
- Then, you have to enter a noun in the given input box to get started. You can enter up to 5 nouns at a time to get specific results.
- Once you have added all the nouns, go ahead and click on the ‘Give me blog ideas’ button.
- As soon as you click the button, you will be given different ideas that you can pick from.
And that’s pretty much it.
4. Hemingway Editor
Optimizing content for SEO involves a lot of different steps.
Bloggers have to make sure that their content consists of all the necessary SEO elements such as title and heading tags, images, alt texts etc. And additionally, bloggers also have to make sure that their content is readable and understandable by their audience.
Hemingway Editor is a great tool for the latter purpose. This tool can be used to check the reading difficulty of a piece of content. The Hemingway Editor analyzes the given text, and gives it a grade from 1 to ‘Postgraduate’. The content ranked at grade 1 is the easiest to read whereas content graded at ‘Postgraduate’ level is the most difficult.
The tool checks for aspects such as number of passive voice use, adverbs, long sentences and difficult words in order to determine the readability of the content.
For bloggers, the ideal grade is around 6 to 7. Content that is graded around this level is easy to understand for almost all online readers.
The Hemingway Editor can be used for free and without any registration. However, there is a desktop app that can be downloaded after a one-time payment of $19.99.
5. Plagiarism Remover
Plagiarism remover comes with a bunch of different tools that can be helpful for bloggers. However, right now, we’re going to focus on their main offering i.e., the plagiarism remover.
Plagiarism is one of the biggest problems and issues faced by bloggers. If a website is found to have plagiarism in it, it can get penalized by the search engine. And when it comes to penalties, repeated cases can get the offending website completely struck off the indexing.
To avoid this, bloggers have to check for plagiarism in their content after they finish writing it. And after finding the plagiarism, they also have to take steps to remove it.
The plagiarism remover tool by Plagiarismremover.net is a great way to achieve this.
In essentiality, the working of a plagiarism remover is the same as that of a paraphraser. Both these tools change the words and phrases as well as the sentence structure of the given text to make it look different than the original albeit while having the same meaning.
However, the added benefit of using a plagiarism remover is that it specifically works to remove duplication from your content and not just rewrite it. On the other hand, paraphrasers have no guarantee of providing plagiarism-free content. Rather, they just rewrite the stuff.
Coming back to the tool itself, here is how you can use it:
- First of all, you have to import your content to the tool by copy-pasting/typing it directly in the input box or by uploading a file.
- Then, you have to select a mode as per your requirement. In the plagiarism remover tool, there are three modes that you can pick from i.e., Simple, Formal and Advanced.
- Once the mode is selected, go ahead and click on the ‘Remove Plagiarism’ button.
- The results will be provided in the space below the input box, and the all changes will be written in bold.
6. Prepostseo
Prepostseo is an excellent platform for bloggers. It has a ton of different tools; a lot of which can be highly useful for SEO purposes.
Since this platform has more than 95 different tools available, let’s take a look at them category by category.
Writing and Education
So, the first category of tools offered by Prepostseo is called ‘Writing and Education’. In this category, you can find various content optimization tools such as:
- Plagiarism checker
- Paraphraser
- Grammar checker
- Spell checker
- Readability checker
With the help of these tools, bloggers can make sure that the content they create is optimized for SEO.
For example, using the plagiarism checker, bloggers can check their content for duplication. Then, by using the paraphrasing tool, they can reword their content to make it look and sound different by while having the same meaning. This can be useful to make content unique and to make it more engaging.
All the tools in this category can be used for free and even by unregistered users. However, some of them do come with restrictions that can be removed by purchasing the premium plan.
Domain Tools
In the category titled ‘Domain Tools’, there are different tools that can help in checking your website’s performance metrics. For example, in this category, you can find tools such as:
- DA Checker
- PA Checker
- Alexa Rank Checker
- Moz Rank Checker
With these types of tools, you can get an idea about your website’s performance in the SERPS. You can use the DA checker to find out the domain authority of your website. Same goes for the Moz rank and Alexa rank.
By staying on top of these types of metrics, bloggers can stay updated on how their website is performing. If there is a sudden fall in any of the scores, they will be able to understand that there is some issue with their site that needs to be fixed.
7. Yoast SEO
In order for content to be properly optimized for SEO, there are different factors that it needs to necessarily contain. For example, it should have a proper number of inbound and outbound links in it. It should also have images and it should feature the focus keywords in the first paragraph etc.
So, manually checking for all these factors can be a bit taxing and time-taking. However, bloggers can use the Yoast SEO Real-Time Content tool to quickly check whether their content contains the required SEO elements or not.
And apart from the SEO assessment, this tool can also give you some metrics related to the readability of your content as well. This more or less consists of the same things that you can get with the Hemingway Editor.
To get your content checked with this tool, all you need to do is enter in into the provided space by either directly typing it or copy-pasting it from a source. Once the content is imported, the results will be given automatically underneath the box.
8. Ahrefs
Ahrefs is a very popular and iconic tool in the field of SEO. However, the reason that we have not mentioned it in this list is because it is not free to use.
But, it does offer some small utilities and tools that are available free of cost. One of these is the broken backlink checker.
With the Ahref’s free broken backlinks checker, you can find out the total number of internal and external broken backlinks on your websites. However, in order to get specific details about all the links, you will have to sign up. Without signing up, only the top ten outbound links and top ten inbound links will be shown.
9. Canva
Images and graphics play a big role in SEO.
By adding relevant images in their content, bloggers can increase the readability-engagement. Furthermore, if the added images are properly optimized with alt tags, they can also be beneficial for a site’s SEO.
However, nowadays, it’s very difficult to find original and unique images without worrying about copyright issues. True, there are different platforms online like Unsplash and Pexels that provide royalty-free images. But those types of images are not exactly unique.
For this purpose, bloggers can use Canva.
Canva is a graphic designing software that comes with a very generous free version. Normally, premium tools don’t give free users a lot of access to their features. However, with Canva, you can do a lot even if you don’t spend any money.
Here are the elements that you can find in Canva that can help you create unique and engaging graphics for your content:
- Hundreds of images, graphics, icons and symbols in the ‘Elements’ category
- Multiple font styles
- Styling, editing and formatting options
- Premade templates and file uploading support
Conclusion
And that wraps up our list.
As we said at the start, blogging is not very easy. There is a whole range of tasks that bloggers have to do in order to keep their websites in the running.
To get help with all these tasks, they can use various online tools.
In this post, we looked at 9 such free tools that bloggers can use to make their work quick and easy.