Video marketing campaigns thrive on a continuous stream of fresh content to captivate audiences. Professional photography is associated with high costs, which even mid-level bloggers cannot afford on a daily basis. In such cases, turning to smartphone videos can be a suitable solution.
However, producing attention-grabbing phone videos requires more than just hitting the record button. Striving for the highest production value possible will yield optimal views and engagement. Here are useful smartphone tips that will help you boost your blog.
Table of Contents
#1 Don't forget about your old blog posts
When sharing content on social media, it's important to go beyond just fresh content. Consider relevant sharing and trending older blog posts as well. This is especially beneficial for new followers who haven't seen those posts before. To keep things interesting for older followers, try updating the titles of your old blog posts in your social media updates.
#2 Focus on Facebook
Facebook remains the leading social media platform, boasting an estimated 2.95 billion active monthly users and reaching a staggering 60.6% of internet users. Out of this massive user base, an astonishing 96% access Facebook using their mobile devices or tablets. Consequently, optimizing social media marketing for mobile necessitates prioritizing this enduringly popular platform.
#3 Optimize your device
With a phone cleaner, you can achieve better optimization of your smartphone. CleanUp phone app helps get rid of various junk, temporary files, duplicates, and more. This is one of the best apps that clean your phone without affecting user data. It is reasonable to use this cleaner at least occasionally to free up space on your device and maintain its performance.
#4 Use short and sweet video content
The findings are in. Online users have gravitated toward video content as their preferred method of consumption. Projections indicate that by 2023, video content will dominate over 80% of internet traffic.
What does this imply for your social media pages? To maintain user engagement and foster brand connections, consistent posting of videos on social media is essential. Prioritize brevity when crafting video content for social media. Mobile users, who form a significant portion of the social media audience, possess limited attention spans.
#5 Create relationships with other bloggers
Being aware of other bloggers in your niche is a no-brainer, but how can you leverage that knowledge to boost your own blog's promotion? Here are some quick tips to utilize other bloggers' influence on your blog's social media.
- Take the time to read and share posts from other bloggers in your niche. Engage with their content on Twitter by leaving comments and mentioning their Twitter handles. You can also leave comments directly on their blog posts, which immediately lets the blogger know who is commenting.
- Create a post highlighting the top 10 bloggers in your niche and provide backlinks to their blogs. They will likely appreciate the mention and share it on their social media channels.
- Invite bloggers in your niche to write guest posts for your blog, and in return, offer to write guest posts for them. This not only generates valuable links within your niche but also increases your blog's visibility through its social media shares and updates.
#6 Let's have a chance to speak out
User-generated content possesses immense power and should never be underestimated, particularly in today's fiercely competitive market. This type of content serves as the primary catalyst for business success and brand building. 85% of users find visual UGC to be more persuasive than brand-generated images or videos. In simple terms, UGC encompasses any content created and shared by users on popular online platforms like Instagram, Facebook, and Twitter.
So, how can you effectively encourage the creation of user-generated content on your social media pages? Fortunately, there are several approaches to achieve this:
- Offer enticing freebies
- Utilize a captivating marketing hook
- Organize engaging competitions
- Employ clever hashtags
- Provide rewards as incentives
- Pose specific questions to your users through social media platforms
Conclusion
Social media can be a powerful force and its enthusiasts understand this. Armed with a smartphone, you can improve your blog's rankings for next to nothing. We have to thank the accessibility of social networks and their huge audience for this.